Louis Vuitton becomes Australian GP's title sponsor

Formula 1 has announced luxury fashion brand Louis Vuitton will become the Australian Grand Prix's title sponsor from this year. Louis Vuitton is part of the LVMH group with which F1 signed a 10-year global partnership deal last year that could be worth up to $1 billion. The deal with Louis Vuitton means the company will have prominent trackside signage at the Albert Park circuit in ... Keep reading