Alcoholic relief: AB InBev signs on as Club World Cup’s second sponsor
November 26 – FIFA has signed its second sponsor for the 2025 Club World Cup in the US that is now just over six months away.
AB InBev, expanding on a long-term partnership with FIFA covering its World Cups, has signed on as the competition’s Official Beer partner. While AB InBev are spending additional money on top of their existing FIFA commitments, no value for the deal has been given.
At the end of October Chinese electronics giant Hisense became the first Club World Cup sponsor.
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