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2024

EA Sports renews Uber sponsorship for FC25

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October 1 – EA Sports has announced a continuation of its partnership with Uber Eats for a second year, which will see Uber Eats and Uber One branding on virtual pitch-side boards for the video game maker’s new FC25 release.

EA’s FC24 title saw more than 1.6 billion virtual matches played in its first month alone, each of which featuring the Uber Eats branding.

The partnership will be for the entire lifespan of the new game,

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