All India Pickleball Association announces Mandira Bedi as brand ambassador

Mumbai (Maharashtra) [India], November 15 (ANI): The All India Pickleball Association (AIPA) has announced Mandira Bedi as the Brand Ambassador for Pickleball.

Mandira's association with AIPA aims to inspire greater female participation in the sport, which is witnessing strong growth worldwide. Women currently account for 40 per cent of players globally, with their numbers increasing at a faster rate than men.

Mandira Bed