Physicians and patients find benefits to using social media in healthcare
In our technology-driven society, many patients make their health choices based upon the direction they receive from peers, colleagues and role models via social media. As a result, social media has altered the way in which patients approach their health and their expectations in clinical care.
Physicians, too, have begun to use social media to their advantage as a professional networking tool, as a form of education for physicians, patients and students, and as a marketing tool. As a physician at one of the largest physician-led practices in the New York metro area I see many patients from different walks of life and ability to access healthcare. Despite some of the trepidation that remains in the industry toward social media, I believe it's making an invaluable contribution to improving healthcare by creating a stronger sense of community between patients and their doctors and increasing collaboration amongst healthcare professionals.
More...
Physicians, too, have begun to use social media to their advantage as a professional networking tool, as a form of education for physicians, patients and students, and as a marketing tool. As a physician at one of the largest physician-led practices in the New York metro area I see many patients from different walks of life and ability to access healthcare. Despite some of the trepidation that remains in the industry toward social media, I believe it's making an invaluable contribution to improving healthcare by creating a stronger sense of community between patients and their doctors and increasing collaboration amongst healthcare professionals.
More...