Perception Is Everything

A client was lamenting to me the other day: "I'm not happy with my business!" I get it. None of my clients are when they first come to me; that's one of the reasons they've hired me. But when we dove into the WHY, she was actually unhappy because her mentor had just completed a successful $2M product launch. She's been in business for six months, her mentor for five years, yet she's feeling "less than" because she couldn't do what he did. She perceives his success, and feels that it diminishes her own.

Why? Why do we do this to ourselves? Why compare ourselves to others and find ourselves lacking, and what drives us to focus on these negatives instead of our own success? Because perception is everything.

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