Spinny Launches ‘Sweet December’ Campaign
Spinny, a prominent player in India’s used car market, is marking the third anniversary of its partnership with cricket legend Sachin Tendulkar through a unique initiative called the Sweet December campaign. As part of this celebration, the platform is offering three lucky customers the opportunity to win a car for free and a chance to meet the cricket icon in an upcoming promotional shoot.
A Milestone Partnership
The collaboration between Spinny and Tendulkar has stood as a testament to their shared commitment to trust, transparency, and the emotional value attached to cars. Reflecting on this bond, Tendulkar highlighted how cars are more than just modes of transportation—they’re vessels of personal stories and cherished memories.
“Cars reflect our personalities and carry memories that define significant moments in our lives. Spinny and I have always celebrated this connection, and that’s what makes this partnership special,” said Tendulkar.
Niraj Singh, Founder and CEO of Spinny, echoed the sentiment, emphasizing the brand’s focus on making car ownership a meaningful experience. The campaign, he noted, is a way to thank their loyal community and celebrate the milestone in a memorable fashion.
Campaign Highlights
- Win a Free Car: During December, three buyers will be selected via a lucky draw to receive their Spinny car at no cost.
- Meet Sachin Tendulkar: Three lucky winners will also get an exclusive opportunity to interact with Tendulkar during the next Spinny shoot.
A Legacy of Emotional Connection
The partnership has been marked by heartfelt campaigns that explore the deep emotional bonds people share with their vehicles. Notable moments include Tendulkar reminiscing about his first car, the “Bayers Blue 800,” and sharing stories about road trips with cricket legends like Yuvraj Singh and Anil Kumble.
About Spinny
Founded in 2015, Spinny has transformed the pre-owned car market in India with its full-stack retail model. The company is known for rigorous vehicle inspections, offering a 200-point checklist for every listed car, along with perks like a 5-day money-back guarantee and a one-year warranty.