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2025
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Swiss cable car firms and hotels report positive winter so far

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The Swiss cable car association and Switzerland Tourism have reported higher visitor numbers over the Christmas and New Year period compared to 2023/24. +Get the most important news from Switzerland in your inbox Switzerland’s 120 cable car firms recorded an 18% increase in visitors compared to the start of the 2023/24 winter season, according to a statement by the cable car association. This represents a 31% increase on the five-year average. According to the association, all regions observed a better start to the season than last year, which went well. Canton Graubünden reported 8% more visitors – the second-best start to the season in the past 20 years. And canton Valais registered 11% more visitors than in 2023. The Bernese Oberland (22%), the Vaud and Fribourg Alps (41%), eastern Switzerland (38%) and central Switzerland (32%) all saw double-digit growth. In recent years, smaller and lower mountain areas have suffered from poor snow conditions over the Christmas-New Year holidays.