Gold Coins To Cars, India Witnesses Record-Breaking Festive Sales

Gold coins are leading demand, with hallmark-certified lightweight jewellery also performing well. Silver items, especially coins and puja articles, have surged nearly 40 per cent over last year. “We’re also seeing a 15 per cent increase in self-purchase trends, with younger consumers choosing lightweight, responsibly sourced jewellery to mark personal milestones,” Rokde added.