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Former Dallas Cowboys Star Hits on Jerry Jones’ Daughter

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The Dallas Cowboys are the most polarizing team in the NFL. They have die-hard fans that follow every up and down of the team throughout the season, and other fans who can't stand them allow their voices to be heard all year long.

The Cowboys are getting set up for another season, and one former player is raising eyebrows for his comments ahead of the start of training camp.

Former Cowboys legend Charles Haley was on hand for the training camp opening ceremonies this weekend, as the Cowboys took their familiar summer residence in Oxnard, California. 

Haley led the crowd in a rendition of "Happy Birthday" for Cowboys owner Jerry Jones' daughter Charlotte. He then let Charlotte and the crowd what he thought of her.

"She's fine, too, y'all. Lemme tell ya that," Haley said, in a video posted by WFAA's sports anchor Jonah Javad. Jones' daughter smiled as the crowd sang for her, standing up to applaud them and thanking Haley for leading them in song.

Charlotte Jones Anderson is the Cowboys' executive vice president and chief brand officer. She's worked for the team since 1989, when her father purchased it from Bum Bright.

Anderson is responsible for overseeing strategies and applications surrounding the team’s brand, and she's also the head of the team's marketing department. 

The Cowboys, through Jones' negotiations, have a much more lucrative rights and merchandise contract than the rest of the NFL.

Jones signed several exclusive deals with brands in the mid-1990s. The NFL attempted to sue Jones for signing with direct competitors (Pepsi and American Express when Coca-Cola and Visa were official league sponsors), and the owner responded with a counter-suit.

Both sides would drop their lawsuits and the Cowboys were able to keep their exclusive deals, raising the value of the team's brand. Forbes reported that the Cowboys are worth an estimated $10.1 billion, making them the most valuable sports team in the world after the Los Angeles Lakers' recent sale.

As the Cowboys prepare to take part in another season, we'll see if Anderson can help them remain in the top spot when it comes to the boardroom and the balance sheet.