Scooter Braun Breaks His Silence on Taylor Swift Feud

It's likely that Scooter Braun will forever be an enemy to all Swifties, and he opened up about it in a recent podcast appearance.

Back in 2019, the music mogul bought Big Machine Records from Scott Borchetta, which included Taylor Swift's masters in the music catalogue. The now-infamous sale led to a lengthy blog post from Swift where she expressed her displeasure and anger at Braun for the move.

With Swift buying back her master recordings from Shamrock Capital last month, Braun recently broke his silence on the whole ordeal in a recent appearance on Danielle Robay’s Question Everything podcast.

“You know, me even talking about this now, there’s gonna be … They’re gonna be yelling and screaming and this, that and the other,” Braun said on the podcast, according to The Hollywood Reporter. “You can’t say anything right, and it is what it is. My response to that is they made the horrible miscalculation that I care. You know, I don’t know those people out there. And if I met them in person and they needed my help, as a stranger, I would help them.

“I think people forget that when you have a fan base that big and 10,000 people are yelling at you, it feels like the world is ending, but that’s less than 1 percent of a fan base that big,” Braun continued. “I think most people are dealing with their own problems. I think most people are dealing with their own insecurities the same way I am, the same way every artist and every human being is. And I think it’s just a more productive use of your time to not get stuck in the craziness of celebrity fodder and focus more on being kind to people.”

Braun went on to say that “everybody in the end won,” explaining that Swift got a great deal in purchasing her masters, given that the value of her original music catalog actually went up after she began re-recording her old songs.

“We did very well in that sale because we bought it at a really great price and the value of the masters went up,” Braun said. 

“When I sold it, she had announced she was gonna do rerecords,” Braun continued. “And if you understand music, the value went up for the masters because Spotify and streamers created a longer decay than buying just CDs. People would listen to them more, so there’s a longer decay, but it’s still decaying. But when she rerecorded, all ships rise in a world of streaming. So people were going on and they were A/B-ing them. They were listening in to see how much they sounded like [the originals].”

That said, Braun said it was a "brilliant" move from Swift to re-record all of her old albums, even though it actually helped him too.

“So she did incredibly well and basically had the biggest moment of her career, reinvigorating her career with each one. It was brilliant on her part, but also each time she released one, you saw a spike in the original catalog,” he added. “So, funny enough, everyone involved in the saga, from a business standpoint … One, she’s the biggest she’s ever been, the biggest artist of all time. We did really well with the asset. The people who bought the asset did really well because of those spikes. The only thing that I’m sad about is, that’s a great example where all ships can rise and there doesn’t need to be an enemy.”

This is not the first time that Braun has spoken about all of this since Swift bought back the masters, but it's the most candid he has been since the sale.