Fast paced growth of top end models jack up Mercedes’ average selling price in 2024

Mercedes-Benz India raised its average selling price by 6% to Rs 95 lakh in 2024, driven by strong demand for top-end models priced at Rs 1.5 crore and above. The company recorded a 12.4% increase in sales, reaching 19,565 units. In 2025, Mercedes-Benz plans to introduce eight new models and expand with 20 more touch points.