Nike and Togethxr Team Up to Create ‘Everyone Watches Women’s Sports’ G.T. Cut 3 Basketball Shoe

Fans of women’s basketball have long had Saturday’s matchup between UConn and USC circled on their calendars. Nike and Togethxr are making the most of the moment.

Nike and Togethxr — the media and commerce company founded by Alex Morgan, Chloe Kim, Simone Manuel and Sue Bird — a special edition of the G.T. Cut 3 basketball shoe. Both UConn Women’s Basketball and USC Women’s Basketball revealed team-inspired colorways of the shoe on their respective social media channels.

The highlight of the special edition G.T. Cut 3 is the appearance of Togethxr’s trademark “Everyone Watches Women’s Sports” phrase at the heel.

In a statement, the Swoosh said “this collaboration continues to exemplify Nike’s commitment to growing the women’s game through innovation while making it better for the next generation.”

Though an image of the shoes have surfaced, release information has not been revealed.

In terms of tech, the G.T. Cut 3 features full-length ZoomX foam cushioning underfoot, which was added to offer more bounce into the shoe. Nike paired the ZoomX foam with a foam midsole to help the wearer “stay fresh for 4 quarters.”

UConn was ranked No. 4 in the country entering Saturday’s game, with a 9-1 record. USC was ranked No. 7 with a record of 10-1. The matchup, which is taking place at the XL Center in Connecticut, can be watched live via Fox.

About the Author

Peter Verry is the Senior News and Features Editor for Athletic and Outdoor at Footwear News. He oversees coverage of the two fast-paced and ultracompetitive markets, which includes conducting in-depth interviews with industry leaders and writing stories on sneakers and outdoor shoes. He is a lifelong sneaker addict (and shares his newest purchases via @peterverry on Instagram) and spends most of his free time on a trail. He holds an M.A. in journalism from Hofstra University and can be reached at peter.verry@footwearnews.com.