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Inside 50 years of iconic ‘Saturday Night Live’ opening credits

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‘SNL’ has been establishing its vibe for 50 years and counting. We talked to the designers behind the most iconic sequence in television.

Saturday Night Live is a cultural institution. In an era when everything is streamed and nothing seems real, NBC’s landmark live sketch comedy show proves that 50 years on, it can still offer a thrill to anyone stuck home on the hottest night of the weekend.

After five decades, the premise could be dull and anachronistic. Instead, it’s as fresh as ever, earning its highest rated season premiere in four years. And while its cast is ever-changing, so much of what makes SNL work comes down to its design. From its logo to its photo bumpers to its unmistakable opening montage of New York City.