'The Traitors' Season 3: Reality TV Favorites Face Off in First Trailer

The highly anticipated for season 3 of The Traitors has arrived.

Peacock just dropped the teaser and key art for the Emmy-winning reality competition series hosted by Alan Cumming, which brings different TV personalities together to compete in a murder mystery game of "treachery and deceit."

Set in a castle in the Scottish Highlands, "contestants work together on a series of exhilarating missions to build a prize fund worth up to $250,000," and "hidden amongst the Faithful are the Traitors, whose goal is to eliminate the Faithful and claim the prize for themselves."

Each night, the Traitors must murder a Faithful while the Faithful work to uncover and banish all of the Traitors. In the end, if the Faithful outlast and banish the Traitors, they share the cash prize fund, but if a Traitor (or Traitors) makes it to the end, they steal all the money.

This year's cast includes Bob Harper (The Biggest Loser), Bob The Drag Queen (RuPaul’s Drag Race), Britney Haynes (Big Brother), Carolyn Wiger (Survivor), Chanel Ayan (The Real Housewives of Dubai), Chrishell Stause (Selling Sunset), Ciara Miller (Summer House), Danielle Reyes (Big Brother), Dolores Catania (The Real Housewives of New Jersey), Dorinda Medley (The Real Housewives of New York City), Dylan Efron (Down to Earth with Zac Efron), Gabby Windey (The Bachelorette), Jeremy Collins (Survivor), Lord Ivar Mountbatten (British Royal), Nikki Garcia (WWE Hall of Famer), Rob Mariano (Survivor & Deal or No Deal Island), Robyn Dixon (The Real Housewives of Potomac), Sam Asghari (Actor & Model), Tom Sandoval (Vanderpump Rules), Tony Vlachos (Survivor), and Wells Adams (Bachelor in Paradise).

The Traitors season 3 kicks off with a three-episode premiere event on Peacock January 9 at 6pm PT/9pm ET. New episodes will drop weekly on Thursdays at 6pm PT/9pm ET, with the finale and reunion set for March 6 on Peacock.

NBC will also air the first two episodes of season 3 on January 20 at 8 p.m. ET/PT and 9:30 p.m. ET/PT.