Rose Wang says Bluesky is so much more than an X clone

The way the COO sees it, the platform is a key player in the decentralized social web.

A huge shift in social media is underway: People are leaving X while millions have flocked to Bluesky, a new upstart powered by a tiny 20-person team. Bluesky’s COO, Rose Wang, addresses this inflection point as dissatisfaction with major platforms continues to grow. Wang emphasizes that Bluesky isn’t merely an X clone, or a haven for liberals, but rather a key player in the decentralized social web focused on personal connections, data privacy, and democratization.