Tropicana orange juice fans revolt against smaller bottles as shrinkflation spreads
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Consumers aren’t happy about the container’s new look that gives less.
Tropicana orange juice fans aren’t happy about the brand’s latest redesign, which replaced the plastic bottle’s carafe-like look with a smaller, traditional-looking container, shrinking the portion size by 6 ounces. However, customers say that while the size has gone down, the prices haven’t.