TotalSUP: Walk the Talk: How Yster SUP Boss Per Vallbo took on the iconic 220KM SUP 11-City Tour

Industry stories where Founders personally take on the challenge themselves resonate deeply. It’s inspiring to see the leaders who not only stand behind their products but actively push their own limits, embodying the spirit of their brand and passion for the sport. This is exactly the case with Yster SUP, the premium Swedish brand, based […]

The post Walk the Talk: How Yster SUP Boss Per Vallbo took on the iconic 220KM SUP 11-City Tour first appeared on TotalSUP.