Bharti Airtel in advanced talks to acquire Tata Play to boost digital TV segment

Bharti Airtel is in advanced talks to acquire Tata Play, India’s largest DTH business. This move aims to bolster Airtel’s position in the digital TV segment. If successful, it will be the second major deal between Airtel and Tata Group. This acquisition would help Airtel compete with Jio’s aggressive market strategies.