Safex-backed AgCare Technologies starts online marketplace for agri inputs

Safex Chemicals-backed AgCare Technologies has started an online marketplace 'Golden Farms' to digitise agricultural input supply chain in India.

In January 2023, Safex Chemicals invested Rs 100 crore in AgCare Technologies.

"Delivering to over 16,000 PIN codes, the mobile app allows customers to procure inputs required in agriculture directly from manufacturers, ensuring better pricing and higher product quality," Safex said in a statement.

The platform is set to make the procurement process more streamlined, transparent, and accessible to customers across rural India.

Currently, the app offers 22 agrochemical products, with herbicides making up 35 per cent and insecticides accounting for 45 per cent of the portfolio.

The platform has already onboarded over 16,000 dealers spread across the country.

This extensive dealer network ensures widespread availability of agriculture related products, enabling the company to serve a large customer base.

Safex Chemicals Founder-Director S