Washington Spirit Becomes First-Ever Soccer Team to Host a Barbie Game Day™
Partnering with Mattel, Inc.’s Barbie brand, the Spirit will offer special tickets for October 20 match that include Barbie giveaways
Washington, D.C. (10/3/2024) – In conjunction with its Fan Appreciation Night on October 20, the Washington Spirit will become the first soccer team to host a Barbie® Game Day. Partnering with Mattel, Inc., owner of one of the most iconic brand portfolios in the world, the Spirit is offering a limited-edition ticket package that includes a co-branded Barbie and Washington Spirit belt bag.
The first 1,000 fans to purchase a special Barbie Game Day ticket will be eligible to redeem the belt bag. Limited season ticket member “add-on” Barbie tickets are also available.
The Spirit will join a list of internationally recognizable sports teams to participate in a Barbie Game Night and collaborate with the iconic Barbie brand. This year, Mattel partnered with AthLife, a leading sports and entertainment marketer, to launch branded experiences at prestige sports events across the country. Other Barbie Game Days have featured among world-renowned brands such as the Atlanta Braves and Houston Astros. The Chicago Sky debuted Barbie Game Night in its highly anticipated matchup against the Indiana Fever in August.
“The Washington Spirit is thrilled to partner with Barbie Game Day for a first-of-its-kind NWSL match. This collaboration merges professional women’s soccer with an iconic brand, inspiring young fans to envision themselves as future athletes, leaders and changemakers,” said Washington Spirit CEO Kim Stone. “We invite our community to join us for this groundbreaking night of empowerment and fun.”
Single game buyers looking to partake in Barbie Game Day on October 20 can purchase tickets as low as $39, while groups of 10 or more can score deals as low as $34. Additionally, season ticket members are able to add the Barbie package to their pre-existing tickets for only $20. To secure your tickets, visit the following: Single Game Buyers, Season Ticket Member Add-On, or Group Sales. Season ticket members may also email their account representative for further inquiries.
Supplementing the belt bag giveaway, 20% of all proceeds from season ticket member Barbie Game Day add-ons will be donated to Susan G. Komen, the nation’s largest breast cancer organization.
During the game, Washington Spirit will show Barbie’s latest brand campaign championing parents’ belief in kids’ potential, “Give Limitless Possibilities.”
In the brand’s 65th anniversary year, Barbie continues to remind all fans of all teams that they can be anything, welcoming them to join the year-long celebration both on and off the field, court, or anywhere else they play.
As the Spirit embarks on a three-match away stretch, it could return home next month having clinched a top four seed and at least one home playoff match. The Spirit will take the field at home next on Sunday, October 13 against Racing Louisville FC. Kicking off at 5 p.m. EDT at Audi Field, the match will feature a celebration of Hispanic Heritage Month. Tickets are available at WashingtonSpirit.com/tickets.
About The Washington Spirit
The Washington Spirit is the premier professional women’s soccer team based in Washington, D.C. and plays at Audi Field in Buzzard Point. The Spirit was founded on November 21, 2012 and is an inaugural member of the National Women’s Soccer League (NWSL) the fastest growing sports league in the US. The club is home to some of the best players in the world who have won championships for both club and country. In 2024, the Spirit drafted an epic class of rookies who are already breaking records and wowing fans. For more information about the Spirit, visit WashingtonSpirit.com and follow the club on Twitter, Instagram and Facebook.
About Mattel
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends, UNO®, Masters of the Universe®, Matchbox®, Monster High®, MEGA® and Polly Pocket®, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential. Visit us at mattel.com.
The post Washington Spirit Becomes First-Ever Soccer Team to Host a Barbie Game Day™ appeared first on Washington Spirit.