Glossier’s Boy Brow Is My Secret Hack for Looking Polished in 30 Seconds
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Before I worked in the beauty industry, my daily skincare routine was as basic as it gets—Neutrogena’s Pink Grapefruit Oil-Free Acne Wash Cleanser, Johnson’s Baby Lotion, and AXE’s 3-in-1 Body Wash, Shampoo, and Conditioner. It never occurred to me that I needed anything more—my skin wasn’t complaining, either. My minimalist approach to beauty all changed when I started my first beauty PR internship at 19. Suddenly, I was thrown into the world of hyaluronic acid serums, clay pomades and hair tools galore, and I gladly swapped my drugstore staples for more premium products. After all, it was (and still is) my job. But makeup was still an uncharted territory that I was reluctant to embrace, especially as someone who grew up with traditional gender norms.
That all changed when I discovered Glossier’s Boy Brow Grooming Pomade. The name alone made me feel like it was meant for someone like me—a guy who had always been intimidated by the thought of wearing noticeable makeup. Glossier, known for its signature no-makeup-makeup aesthetic, was the perfect brand for me to ease into the idea of wearing makeup. Honestly, I thought Boy Brow was formulated for boys until a store employee kindly burst my bubble.