If you want to attract the most talented people, include these 7 things in your job description

By focusing on core competencies—and potential—and using inclusive language in your job descriptions, you can attract a broader, more diverse pool of candidates.

If you have ever been to a recruiting conference, odds are you‘ve seen purple squirrels everywhere. On shirts, hats, or swag, the purple squirrel has come to be a mascot of those in recruiting and talent acquisition.