Ochama announces “significant milestone” in its European expansion

Ochama, the European omni-channel retail brand of JD.com, Inc. (also known as JINGDONG), recently announced an expansion of its pickup point network in the Paris region to improve fulfillment efficiency across France.

Leveraging JD Logistics’ local warehouse in Paris, this expansion enables customers to collect their orders as soon as the day after ordering, starting from September 2nd. Additionally, ochama now offers next-day home delivery for over 1,000 selected items—including food and beverages, both fresh and frozen, as well as electronics, home goods, and more— enhancing shopping convenience throughout France.

This initiative marks a significant milestone in ochama’s expansion within the European market, responding to a 172% year-on-year increase in order volume in France from January to August this year. By streamlining fulfillment processes and maintaining a diverse range of high-quality products, ochama is poised to deliver an even more seamless and efficient shopping experience for French consumers.

Since its launch in the Netherlands in January 2022, ochama has been committed to offering consumers high-quality products at competitive prices. Benefiting from JD.com, Inc.’s extensive global network of suppliers and partners, ochama offers an expansive product selection that spans fresh food, home appliances, electronics, beauty products, and lifestyle goods. Over the past year, ochama’s product offerings have more than doubled, now including a wide array of large appliances such as air conditioners, televisions, refrigerators, washing machines, dryers, and electric bicycles, which are backed by a comprehensive 180-day replacement policy.

Ochama is dedicated to innovation in service delivery and continues to expand its service footprint across Europe. The brand currently offers home delivery services in 24 European countries and operates over 800 pick-up points in the Netherlands, Germany, Belgium, and France. Additionally, ochama offers more than 1,000 pickup lockers across the Netherlands and Belgium. The newly launched “ohama 1h delivery” service in Amsterdam ensures that orders placed between 9:00 A.M. and 11:00 P.M. are delivered within one hour, and orders received after 11:00 P.M. are delivered by 10:00 A.M. the next morning.