DS Group's Pulse Candy Recognized by IIMA as a Case Study in Marketing Excellence

New Delhi [India], September 6: Pulse Candy, one of the flagship brands of Dharampal Satyapal Group (DS Group), a multi-business corporation and a leading FMCG Conglomerate is proud to announce its inclusion in a prestigious case study by the Institute of Management Ahmedabad (IIMA). This accolade celebrates Pulse Candy's remarkable journey from a disruptive market entry to its current status as the leader in the confectionery industry. Some of the other keys brands of DS Group include Catch, Pass Pass, FRU, Ksheer, Rajnigandha, LuvIt, BABA, Tulsi, L'Opera, Le Marche, Birthright, Namah, etc.