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Сентябрь
2024

Coca-Cola and PepsiCo lose popularity to local Cola brands due to boycott over Gaza in Muslim countries

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Coca-Cola and PepsiCo face significant challenges in Muslim-majority countries due to consumer boycotts amid the Gaza conflict. Local brands like Pakistan's Cola Next and Egypt's V7 are gaining market share. Despite the setbacks, both companies continue to invest in these regions, seeing long-term growth potential.