POP launches India’s first multi-brand co-branded card in partnership with RuPay & Yes Bank

POP, a fintech enabler created by ex-Flipkart employees, has launched India's first multi-brand co-branded credit card with RuPay and Yes Bank. It boasts partners like Zomato, Blinkit, and Cleartrip to cover daily expenses. Users earn POPcoins on each transaction, redeemable within the POP app.