‘This brand is so slept on’ shoppers say as they rush to B&M to buy dupe that’s £20 cheaper & brilliant for hair loss
BEAUTY fans are rushing to B&M stores to get their hands on their new hair care range which is brilliant for damaged hair.
Roxanne Simpson headed to her local budget supermarket in a bid to find the new sulphate free Turkish shampoo and conditioner.
But in finding those products, she also came across some other great purchases and filmed her shopping haul for her TikTok followers to see.
Sharing on her social media page, Roxanne first started off by showing an Olaplex dupe which was called PLEX system.
They have shampoo, conditioner, oil and hair serum for £2.49, with prices ranging from £2.49 to £4.99.
This is considerably cheaper than Olaplex which has prices starting from £13 and going up to £88 depending on the size.
Like Olaplex, PLEX system aims to strengthen and replenish hair, whilst also improving the condition of it.
Roxanne also came across the Aveeno Scalp Soothing Hair Care Conditioner, which costs £3.99.
She claims it is an “amazing conditioner if you have damaged hair.”
But the biggest find for Roxanne was coming across Turkish shampoo and conditioner by Dalan D’Olive.
B&M are currently stocking the brand, which costs £2.99 and which is “amazing for dry and damaged hair.”
Since it was stocked in B&M, the brand has gone viral on TikTok, with many beauty fans claiming it has left their hair in “wonderful condition.”
Roxanne said: ”It has no sulphates in there, no silicone, no colouring, it is amazing for dry and damaged hair.”
Sulphates can strip away the hair’s natural oils, leading to dryness, brittleness, and scalp irritation over time.
This is why many beauty fans opts for a sulphate-free shampoo so it can preserve the scalp’s natural moisture, and prevent scalp sensitivity.
Complimenting the brand more in the comments section, she said: “Honestly this brand is slept on, it’s so good.”
Omg the best shampoo try the body oil too, fantastic Dalan
B&M shopper
The brand also sells a body lotion in their collection, which beauty fans also love.
Roxanne said: “I need to do body lotion.”
Dalan’s website describes the product as “nourishing” and users will notice a difference within two weeks.
The website reads: “The miracle of Mediterranean olive oil and wheat protein are combined in d’Olive Repairing Care Shampoo to restore natural health to your hair.
“Independent tests carried out by international accredited laboratories have proven that d’Olive Shampoo repairs damaged hair, deeply nourishes and strengthens it from root to tip, protecting it from split ends and regaining the moisture it has lost within two weeks.”
Roxanne’s video has gone viral, with many rushing to the comments section to share their thoughts.
One wrote: “Love Dalan products usually bought in bulk when I’m in Turkey are so much more expensive here though.”
Hair loss tips
We can lose between 50 and 100 hairs a day, according to the NHS.
It is not usually something to worry about, but occasional it can be a sign of a medical concern.
These include illness, stress, cancer treatment, weight loss and iron deficiency.
The NHS advises to book an appointment with your GP to see if you can get to the cause of it.
Experts at American Academy of Dermatology Association also recommend to eat healthy, limit curling irons and only use them for special occasions.
They also recommend using a gentle shampoo, and make use of leave-in conditioners.
Another added: “I used this while away when we ran out. It’s amazing.”
Roxanne replied: “Same as me, I went to the pharmacy and asked for what she used in her hair. And I fell in love with it.”
A third said: “Omg the best shampoo try the body oil too, fantastic Dalan”