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2024

The Data Appeal Company appoints Chief Operating Officer

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FLORENCE – The Data Appeal Company, leading provider of tourism intelligence solutions that is part of Almawave Group, announces the appointment of Fausto Maglia as Chief Operating Officer. This newly created role is a strategic move to support the company’s growth and expansion.

Fausto will apply his extensive experience in technology and digital products to driving the company’s strategic planning and operational improvements across the whole of a client portfolio including today over 170 global clients, such as ENIT and the Ministry of Tourism in Italy.

Previously, he served as Chief Product Officer and interim Chief Technology Officer at Casavo, where he significantly expanded the product and tech team, whilst transitioning the company from an instant buyer to a marketplace model. His career also includes managing a large user base at Dixons Carphone in London and being part of the founding team at Casavo.

“We are very pleased to welcome Fausto to The Data Appeal Company” said Mirko Lalli, CEO of The Data Appeal Company. “His remarkable expertise and visionary leadership will undoubtedly propel us to new heights of success and innovation,marking the beginning of an exciting new chapter for our company as we celebrate our 10th anniversary.”

The Data Appeal Company  is celebrating its 10th anniversary this year. As the leading provider of tourism intelligence solutions, The Data Appeal Company boasts an unparalleled database comprising 251 million Points of Interest (POIs) spanning 180 countries. Utilizing insights from 130 diverse data sources, the company conducts real-time analysis of 5 million pieces of online content per hour. This comprehensive approach provides precise insights into sentiment and popularity, empowering clients to make more informed decisions, refine their strategies and improve customer experiences.

Fausto’s leadership philosophy emphasizes a customer-centric approach, aligning operations with a clear vision and objectives, and nurturing talent through coaching and mentoring. He is dedicated to continuous improvement and designing organizations that align with strategic goals and intrinsic motivators.

He holds a background in digital humanities, an MBA from LUISS Business School, and a Master’s in Communication and Marketing, combining technical expertise and business acumen.

The article The Data Appeal Company appoints Chief Operating Officer first appeared in TravelDailyNews International.