Paris Olympics Draws Big Crowd: Swimming, Soccer, Volleyball Deliver 32.4 Million Viewers for NBCUniversal on First Day of Competition

The first day of competition at the Summer Olympic Games in Paris on Satuday delivered more than 32 million viewers in the U.S. across multiple NBCUniversal platforms. NBCUniversal’s presentation on NBC, Peacock and other outlets of the first day’s events at the Paris Games added up to 32.4 million viewers, according to Nielsen and Adobe […]