Blinkit under fire after Bengaluru resident threatens legal action over Hindi notifications; post goes viral

A recent controversy involving a Kannada-speaking man and Blinkit's customer service has sparked debate on social media over language preferences and customer satisfaction. The man criticized Blinkit for sending notifications in Hindi, calling it inappropriate for Bengaluru. Threatening police action, he posted about the issue online, leading Blinkit to switch notifications exclusively to English. While his approach divided opinions, the incident highlights challenges companies face in multilingual areas like Bengaluru, emphasizing the need for inclusive customer communication strategies.