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2024

Perfect holiday revealed including how long Brits prefer the plane to take and how many days it should last

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The perfect holiday involves travelling four hours to get there on a plane, lasts 11 days and has a daily step count of more than 10,000.

A study of 2,000 holidaymakers revealed 37 per cent prefer a beach holiday – with an ideal temperature of 23 degrees – while 29 per cent rather a city break packed full with sight-seeing.

Kefalonia in Greece is a popular destination for Brits
Most Brits think sunshine, relaxation, cultural experiences, and time to unwind make for the perfect holiday

Nearly four in 10 (37 per cent) enjoy the thrill of seeing where each day takes them rather than setting an itinerary, and 70 per cent think it’s important to experience something new or unique.

Other things people look for in a holiday are good food, guaranteed sunshine, and a swimming pool bar.

A spokesperson for Jet2holidays, which commissioned the research, said: “We know that everyone has different desires and expectations when it comes the perfect holiday, including being treated like a VIP and having the best time.

“So planning it involves various elements to ensure it meets your requirements.

“The perfect holiday is personal to everyone, but the main themes seem to be sunshine, relaxation, cultural experiences, and time to unwind.

“Careful planning and a flexible itinerary will ensure holidaymakers make the most of their time away and create lasting memories.”

The study also found eight in 10 believe it’s important to make sure their upcoming holiday is ‘perfect’, with 59 per cent claiming this has already been fulfilled on a previous trip.

Having the ‘perfect holiday’ is even seen as important as securing the ‘perfect job’, with 76 per cent voting both equally important.

To ensure their holiday is the best it can be, 39 per cent will spend hours researching everything.

While the same percentage (39 per cent) prefer a package holiday – as they can book everything in one place with no fuss.

Italy, Greece and Spain were the top destinations those polled, via OnePoll.com, would most like to visit.

Discovering local culture and traditions, spending time with family, and reading a good book by the pool or beach are among the top experiences that make up the ideal break away.

It also emerged that being able to see the sea, getting a nice tan, and not always knowing what the time is are all things that give them that holiday feeling.

The Jet2holidays spokesperson added: “Holidays offer a unique opportunity to break away from the daily routine and experience new adventures.

“We all value our holidays, as they offer a lot of benefits such as being able to get away from it all, relax, enjoy a new experience and spend invaluable time with family and friends.

“Whether it’s a short getaway or a longer holiday, the experiences and memories made during a holiday can have a lasting positive impact on your well-being.”

TOP 25 MUST-HAVES FOR A ‘PERFECT HOLIDAY’

1. Comfortable accommodation
2. Great food
3. Relaxation
4. Stunning scenery
5. Affordability
6. Good service
7. Sea views
8. Guaranteed sunshine and good weather
9. Beautiful beaches nearby
10. Friendly staff to help
11. Cultural experiences
12. Being unplugged
13. Somewhere rich in history
14. Comfortable sun loungers
15. A big pool
16. All you can eat food
17. Adventure
18. Top class activities and entertainment
19. Family-friendly accommodation
20. Swimming pool bar
21. Remote location
22. Health and wellness options
23. Long hikes
24. Eco-friendly choices
25. Fly and flop by the pool