Reliance Retail's gearing up to do a Decathlon

Reliance Retail plans a sports format to rival Decathlon, targeting 8,000-10,000 sq ft spaces with play areas post-Covid. Athleisure demand surged, filling a retailer gap in India. Leading sports brands saw 35-60% sales growth since FY21. Decathlon's FY23 revenue hit ₹3,955 crore. FDI rules impact Decathlon's operations. India's 1.4 billion population drives market growth.