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‘Vintage look’ Primark dress has shoppers swooning as they want to get the must-have Mediterranean look for summer

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WE’RE all hoping that the sun will come out at least one more time this summer, and if it does, Primark has the perfect dress.

Fashion fans are left swooning over the high street stores new trendy dress which will be perfect for the hot weather – whether it comes to the UK or you go on holiday.

Primark
Fashion fans are swooning over this Primark dress[/caption]
Primark
The gorgeous pattern is bang on trend for Mediterranean summer[/caption]
Primark
It can be dressed up or down[/caption]

The gorgeous piece is bang on trend following the rise in ‘Mediterranean summer‘ seeing bold and bright prints take over the fashion world.

The Graphic Puff Sleeve Mini Dress is a bargain price too at £16 and features an adorable print of vintage postcards and fruit and vegetables.

The light beige fabric of the dress compliments the bright print and adds to that Mediterranean summer look.

The dress boasts an elegantly flattering v-neck design that sits perfectly on the wearer’s shoulders and has a bow in the middle for a cutesy look.

The neckline has a slight elasticity to it, allowing the puff sleeves to rest comfortably and not move about too much.

Elasticated sleeves that cover the shoulder and top of the arm are perfect to cover bingo wings and have a slight elastic band to give a gorgeous puff-effect.

The skirt of the dress has a slight A-line structure with a ruffled hem to add some more shape.

According to Primark bosses, the dress is ‘sweet, chic and summer-ready’, suitable for both casual and formal settings depending on how it’s styled, and we couldn’t agree more.

You can easily dress it up with some heeled sandals or make it casual with white trainers.

The lightweight, graphic material lends the dress a ‘fun, bright look’, while the ruffle hem imparts a ‘playful look and feel’.

Primark bosses wrote: “Made with a soft and lightweight fabric that boasts an all-over graphic design for a fun and bright look.

“This mini dress features a streamlined silhouette, a V-neckline with a tie detail and cup panels, puff sleeves, and a ruffle hem for a playful look and feel.”

The dress can’t be bought online but you can check Primark’s website to see where it is stocked in local stores.

One fashion fan took to social media to share the must-have summer dress and many people took to the comments swooning over it.

One person wrote: “Yes I bought this dress too and love it.”

Why is Primark the place to go to for bargains?

JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it's down to four points.

  • They “sell a lot of items” – Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
  • They “do very little advertising”
  • While their clothes offer the “latest trends”, they “don’t use expensive hangers, tags or labels”.
  • And lastly, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to pack our t-shirts so they are ready to go straight on shelf”.

For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the Primark website.

Another commented: “THE DRESS!”

“Love the dress,” penned a third.

Meanwhile a fourth said: “Stunning!”

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