‘This looked like my wardrobe 23 years ago’ Primark shoppers claim as 90s trend returns to shelves in time for summer
FASHION fans have been left totally divided as a 90s trend makes a return to shelves.
Maxi skirts were incredibly popular back in the 90s, and were loved by many celebrities, including Jennifer Aniston.
But now, it appears that the floor-length skirts have returned to shops – with Primark stocking a range of colours and styles, just in time for summer.
So if your wardrobe could do with an upgrade in time for the warmer weather, you’ll need to check this out.
Posting on social media, Primark gave shoppers a close-up look at their new-in skirts.
Content creator Ellie Finnis modelled the floaty skirts, which are perfect for looking stylish and keeping cool in hot weather.
Alongside the clip of Ellie, Primark penned: “Midi skirts. our summer wardrobe staple. Prices from £1.’
Ellie beamed as she held up two large Primark bags and explained: “I went to Primark this morning and found so much good stuff.”
To kick off the haul, Ellie held up her first purchase – a stunning white maxi skirt.
The brunette beauty beamed: “I got this gorgeous, linen look maxi skirt.”
Ellie then modelled the skirt, which she styled with a white t-shirt.
Following this, Ellie tried on a leopard print maxi skirt, which she styled with a yellow vest and a leopard print scarf.
She added: “I’ve seen a lot of people mention this and I just couldn’t leave it behind.”
The official @primark Instagram video has clearly impressed many, as at the time of writing, it had quickly racked up almost 8,500 likes in just one day.
Fashion fans were left open-mouthed by the stylish maxi skirts and many took to the comments to express this.
Need those white skirts
Instagram user
One user penned: “Running to Primark.”
A second posted: “Beautiful.”
Another wrote: “Need those white skirts.”
Why is Primark the place to go to for bargains?
JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it's down to four points.
- They “sell a lot of items” – Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
- They “do very little advertising”
- While their clothes offer the “latest trends”, they “don’t use expensive hangers, tags or labels”.
- And lastly, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to pack our t-shirts so they are ready to go straight on shelf”.
For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the Primark website.
Whilst someone else beamed: “Everything is so pretty.”
However, at the same time, other users saw the maxi skirts as a blast from the past, and were keen to share this.
One person said: “This haul looked like my wardrobe 23 years ago.”
I had that white tiered skirt in 2005
Instagram user
Another added: “I’m getting too old, I don’t like any of these. The first skirt literally looks like a hotel bed sheet.”
A third commented: “I used to have like eight or nine in all different colours.”
Whilst someone else claimed: “Jesus wept I had that white tiered skirt in 2005.”
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Primark's history
PRIMARK first opened in 1969 as Pennies in Dublin, hoping to provide affordable fashion in Ireland.
A Primark store officially opened as Primark in 1974 in Derby.
The retailer now has 193 stores across the UK and 441 stores worldwide with a goal of running 530 stores by the end of 2026.