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2024

Snapchat AI turns prompts into new lens

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Image: Snapchat

Snapchat offered an early look at its upcoming on-device AI model capable of transforming a user’s surroundings with augmented reality (AR). The new model will eventually let creators turn a text prompt into a custom lens — potentially opening the door for some wild looks to try on and send to friends.

You can see how this might look in the GIF below, which shows a person’s clothing and background transforming in real-time based on the prompt “50s sci-fi film.” Users will start seeing lenses using this new model in the coming months, while creators can start making lenses with the model by the end of this year, according to TechCrunch.

GIF: Snapchat

Additionally, Snapchat is rolling out a suite of new AI tools that...

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