Live NFL Viewing Up 24% On Prime Video, Reports Amazon Sports Exec — Cannes Lions

Streaming to live NFL on Prime Video has jumped 24% over the past year, the platform’s director of live sports production reported today. Speaking at Cannes Lions Festival, Jared Stacy said it was clear that the immersive experience was finding a big audience, having picked up the exclusive rights in 2021 and launched Thursday Night […]