Eggfirst Crafts Full Stack Agtech Platform DeHaat's Brand Campaign with Pankaj Tripathi

Mumbai (Maharashtra) [India], June 11: DeHaat, India's largest Agri-tech company, has launched its latest brand campaign featuring renowned Bollywood actor Pankaj Tripathi. The campaign, 'Ek Dukaan Sampoorna Samadhaan', showcases an extensive range of products and services from DeHaat, designed to create a positive impact on the lives of farmers by providing tech enabled 360-degree solutions throughout the crop lifecycle. The organization operates on the 'Farmers First' principle that enables it to work towards the enhancement of farmers, helping them improve their agricultural practices and produce at the same time. Given its specialist rural advertising expertise, Eggfirst was the natural first choice to craft the positioning strategy and campaign for the brand.