JD Sports launches New Wave youth-focused summer campaign
![JD Sports launches New Wave youth-focused summer campaign](https://media.fashiongroup.com/m/b260/2351/6358/24b4/7b09/b942/d81c/683d/3d4d/fda9/208x208/fda9.jpg)
Sportswear retail giant JD has announced its ‘New Wave’ campaign across Europe to advance youth culture “demonstrating [its] commitment to supporting young people and improving accessibility to growth opportunities”.