Disney CEO Bob Iger Says Linear TV Can Be Managed In Decline With “Dramatically” Lower Content Spend

In July of 2023, recently returned Disney CEO Bob Iger shocked the media industry by indicating he might be open to divesting the company’s declining  linear assets. By last fall, he’d changed his mind, declaring them not for sale. On interviews and earnings calls since, he’s explained why — most recently at the MoffettNathanson media […]