This Star Trek-like holographic bicycle could make Peloton obsolete

The bike’s specialized display technology tricks your brain into thinking you’re actually riding outdoors.

Former Google VR researcher Samuel Watson spent the early days of Covid in Columbia. There, he found solace while riding his bike with friends outside Medellin as the world descended into chaos. As the landscape of the Andes mountains zoomed by, he focused on the road pavement, becoming fascinated by the way time just disappeared while cycling.

“My mind could wander and three hours would be gone like that,” he tells me via email. But whenever he used the stationary bike in the gym, just ten minutes seemingly warped into ten hours of boredom.