
What TikTok Can Teach Marketplaces About Social Shopping’s Sweet Spot
Remember the days when brands could only dream of reaching customers beyond their local storefronts? That limitation now feels as outdated as a landline. “You have to solve for what the customer needs to be successful,” Sandie Hawkins, newly appointed president at Teikametrics, told PYMNTS Karen Webster. This philosophy has driven her transition from leading […]
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