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2025

Новости за 08.01.2025

Dynamic collateral sensitivity profiles highlight opportunities and challenges for optimizing antibiotic treatments

Plos.org 

by Jeff Maltas, Anh Huynh, Kevin B. Wood

As failure rates for traditional antimicrobial therapies escalate, recent focus has shifted to evolution-based therapies to slow resistance. Collateral sensitivity—the increased susceptibility to one drug associated with evolved resistance to a different drug—offers a potentially exploitable evolutionary constraint, but the manner in which collateral effects emerge over time is not well understood. Here, we use laboratory evolution in the opportunistic... Читать дальше...

Are oligodendrocytes bystanders or drivers of Parkinson’s disease pathology?

Plos.org 

by José María Salazar Campos, Lena F. Burbulla, Sarah Jäkel

The major pathological feature of Parkinson ‘s disease (PD), the second most common neurodegenerative disease and most common movement disorder, is the predominant degeneration of dopaminergic neurons in the substantia nigra, a part of the midbrain. Despite decades of research, the molecular mechanisms of the origin of the disease remain unknown. While the disease was initially viewed as a purely neuronal disorder, results from single-cell... Читать дальше...

Sofia Introduces Green Ticket and Free Parking to Combat Air Pollution

Sofia News Agency 

In response to elevated levels of PM10 particles in Sofia’s air and forecasts predicting continued potential for pollution, the Sofia Municipality has introduced a green ticket for public transport priced at 1 leva for January 9 and 10. Additionally, metro buffer parking lots will offer free parking during this period. These measures aim to reduce vehicle usage and improve air quality in the city. ...

The Bizarre Brain of Werner Herzog

The Atlantic  

The Teutonic overthinker’s latest documentary reveals more about his strange mind than the brain writ large.

National CineMedia Launches 2025 US Young Lions Competition

Adweek.com 

Cinema advertising platform National CineMedia, the U.S. representative of the Cannes Lions International Festival of Creativity, officially launched the 2025 Young Lions competition and its new partnership lineup, including the Young Lions Titanium Award and new agency sponsorship. The 2025 competition marks 10 years of NCM's role as U.S. representative and the first since NCM's...

3 TikTok Trends Brands Should Be Tapping Into in 2025

Adweek.com 

What TikTok ban? Despite a looming potential U.S. ban and ByteDance representatives set to plead at the U.S. Supreme Court this week against a ban, TikTok is still pitching brands and creators on how to best use its platform. TikTok has launched the fifth annual What's Next Trend Report for 2025, showcasing nine trends to...

Amazon Marketing Cloud’s Gen AI Feature Lets Buyers Easily Build and Target Custom Audiences

Adweek.com 

Amazon Marketing Cloud is adding a dash of generative artificial intelligence to its platform, in the form of a new feature, introduced at CES in Las Vegas Wednesday, that lets advertisers submit structured query language (SQL) queries to build and target audiences. The new capability, slated for availability to all Amazon Marketing Cloud advertisers in...

SUP Magazine: MUG Debuts Root Beer DNA Test Kit for You and Your Dog

Playak 

MUG Root Beer is offering fans a “new and absurd way to start the New Year” with their introduction of an at-home DNA test, according to a press release. But this isn’t just any run-of-the-mill DNA test kit. MUG’s Dawg DNA Kit plays off of the popularity of at-home DNA tests as well as the viral “having that dawg in you” sensation. For those unfamiliar, “having that dawg in you” applies to persons (typically athletes) who are mentally tough and ...

Ange Postecoglou throws big hint about Spurs signing a new forward

TheSpursWeb 

While discussing Dominic Solanke’s extra workload over the last few months, Ange Postecoglou has given a big hint about Spurs’ plans to find a new... The post Ange Postecoglou throws big hint about Spurs signing a new forward appeared first on Spurs Web.